Who’re the MTV Film (and TV) Awards for, precisely?
That is the query that stored rattling round my exhausted mind throughout Monday’s broadcast, which squeezed the ceremony (that occurred reside in Los Angeles on June 15) into two taut hours of waning popular culture references and supportive screaming. If it’s for Gen Z teenagers, because the heavy emphasis on Netflix originals like “Chilling Adventures of Sabrina” and “To All The Boys I’ve Cherished Earlier than” steered, why have Zachary Levi host? If it’s for adults, what’s with the “how do you do, fellow children” vibe? The MTV Film (and TV) Awards so totally cut up the distinction that there’s no clear audience to talk of. Even Sandra Bullock (particularly Sandra Bullock) appeared confused to be there accepting the award for “Greatest Frightened Efficiency,” previously “Greatest Scared-As-Shit Efficiency,” for her flip in “Birdbox.” (Her scripted speech about how mothering is crucial horror film there may be would little question have gone over higher on the Golden Globes than with this MTV crowd.)
Now, there’s one thing to be mentioned for an awards present that dares to have enjoyable with itself. With awards like “Greatest Kiss,” “Greatest Villain,” and the now retired “Greatest Shirtless Scene” (which went to Zac Efron two out of 3 times), the MTV Awards lack the staid self-righteousness that may make different ceremonies so exhausting. And from Levi’s opening promise that he wished “a enjoyable and optimistic” night time to the speeches themselves, this yr’s present emphasised the worth of “being sort, by being compassionate, by being inclusive, and by being straight up good to folks, as a result of that issues” (credit score to: Technology Award winner Dwayne “The Rock” Johnson). It’s additionally enjoyable to see a present throw warning and precedent to the wind, particularly with gender-neutral classes like “Greatest Combat” that pit Brie Larson’s Captain Marvel towards “Ruth Bader Ginsberg versus inequality” (which…Ginsberg misplaced). And once more, because of the magic of pre-taping this broadcast clocked in at two hours complete. For as a lot as Levi’s interjections and rambling sketches (sending up “Us” and “Recreation of Thrones”) slowed down the proceedings, there’s a common breeziness to this present that few others have.
And but: this model of effectivity (and the truth that so most of the nominees are from reveals and movies whose seasons are gone) additionally makes The MTV Film And TV Awards a lot extra forgettable. By the point the credit rolled, all however just a few moments of the hyperactive broadcast had already light from view. (Should you’re going to lookup something from this ceremony, lookup the splendidly unrehearsed speech from the “Love and Hip Hop Atlanta” solid, the uncharacteristically somber speech from the “Surviving R Kelly” staff, or Lizzo’s efficiency of “Juice” as remixed with an enthusiastic “Sister Act 2” riff.) The punchlines have been half-hearted and simple, gently roasting topics which have already been joked to dying. The chipper gloss poured over each inch of the ceremony flattened it into one thing so generic it would as effectively have been shrink-wrapped on a Goal shelf. It simply tried so laborious to be for everybody that ultimately, it might have been for nobody in any respect.